In the age of digital nomads, freelance enterprise, and the gig economy, it can be difficult to build a professional network the traditional way. But you don’t have to let that limit you. Today’s technology may seem like it gets in the way of fostering genuine connections, but the opposite is often true. If youContinue reading “5 Lessons for Building a Larger Professional Network”
Category Archives: Uncategorized
The Basics of Cybersecurity
One of the great truisms of life is that in problems and progress, good and evil often go hand in hand. Whenever there is an advancement that might benefit humanity, there are always those who are willing to exploit it to make our lot worse. Thankfully, however, there are also those who are dedicated toContinue reading “The Basics of Cybersecurity”
How to Develop a Successful Finance Team
Having an excellent finance team is going to be a crucial part of your success. You want to make sure that you hire skilled workers and that you develop the team properly. If you aren’t sure how to go about developing a successful finance team, then you should keep reading. You’ll see some essential tipsContinue reading “How to Develop a Successful Finance Team”
Top 7 Small Business Trends for 2020
2020 is almost here, which means that now’s the time to start thinking about capitalizing on the top trends for small business owners. Before you get ready for the year’s end, it’s the perfect time for a refresher on what’s happened in 2019—and where the winds of change are blowing for 2020: Trend #1: AutomationContinue reading “Top 7 Small Business Trends for 2020”
The Employer’s Guide to Giving Holiday Bonuses
The holiday bonus can feel a bit like a double-edged sword for employers: if you give away too little, your employees might not be happy with you. If you give too much, you won’t have quite as much left over to invest back into the company that keeps them all employed. It seems like aContinue reading “The Employer’s Guide to Giving Holiday Bonuses”
How To Implement Video Marketing as a Small Business
Videos are gaining more and more popularity in the world of online marketing. After all, they improve engagement, search engine ranking, brand loyalty, and so much more. So while it may seem like a no-brainer to start implementing a video marketing strategy, it’s not easy, especially for small businesses. Enterprises and big brands can easilyContinue reading “How To Implement Video Marketing as a Small Business”
The Best POS Systems: Our Favorites for Small Businesses
It’s the most exciting point in any small business owner’s life: making the sale. But if you don’t manage your Point-of-Sale (POS) system properly, it can quickly turn into something that’s overwhelming, inconvenient for the customer, and ultimately, a way to drive away business. Modern retail is increasingly mobile and utilizes more payment options than ever before. The proliferation of contactless payment options, like Apple & Amazon Pay,Continue reading “The Best POS Systems: Our Favorites for Small Businesses”
How Your Small Business Can Give Back to the Community
Anyone can give up something if they expect something else in return. It’s when you give without the expectation of receiving anything in return that you really feel the value of charitable donations. That’s true for small businesses, many of whom owe their very existence to the support of the community that surrounds them. ButContinue reading “How Your Small Business Can Give Back to the Community”
7 Strategies to Make Your Small Business Seem a Lot Bigger
Small businesses often have a tough time marketing themselves as an attractive alternative to their larger competitors; consumers often assume large companies are more affordable and offer better quality (in service or products). This means that if you’re a company with just a handful of employees, you could lose out on lucrative opportunities by divulgingContinue reading “7 Strategies to Make Your Small Business Seem a Lot Bigger”
What They Don’t Tell You About Starting a Business
In honor of Small Business Saturday, we’re celebrating small business owners all month! And not only current small business owners, but those that are up-and-coming as well. Have you been wanting to start a small business for awhile? Do you have an idea in place, but haven’t quite taken the plunge? Well, we’re here toContinue reading “What They Don’t Tell You About Starting a Business”
Lisa E. Peternel 